Product Introduction
B2Metric IQ Analytics is an intelligent personalized and marketing intelligence platform that utilizes advanced analytics and AI technology to provide insights and improve business performance. The platform offers self-service behavioral insights tools that analyze complex customer digital journeys in real-time, providing insights to increase customer retention rates. B2Metric IQ Analytics boasts an 85% prediction accuracy, helping marketing and product teams make more informed decisions. The platform offers simple AI-based predictive analytics solutions for marketing, growth, and product teams. By integrating with Facebook and Google Ads, B2Metric IQ Analytics supports personalized marketing messages and enables growth and marketing teams to make smarter decisions through flexible reporting. The platform provides behavioral charts to help businesses understand customer journeys, implement performance optimizations, and deliver better marketing experiences to drive business growth. B2Metric IQ Analytics also offers cohort analysis, analyzing the behavioral differences that impact conversion, churn, and retention rates. The platform provides predictive models that offer insights into subscriber or churn predictions and offers personalized product recommendations to increase conversion rates. B2Metric IQ Analytics can integrate with various data resources and marketing automation platforms such as MailChimp, Zoho, and One Signal, providing a dashboard solution for all data resources. The platform has received positive reviews from well-known companies across various industries, including Mynet, AktifBank, AkSİgorta, MetLife, Tofas, leading energy and utilities company Gain, and Bilyoner.